The Purely Merino product mix caters for the wide demographic needs of our customers.

Within the stores, the product range offers choice for all passengers regardless of the season at their final destination.

All products are thoughtfully designed and represent value for money and excellent quality.

The product range consists of:

Ladieswear

• Contemporary Fashion
• High Fashion
• Sports & Casual wear
• Basics & Essentials
• Coats, Jackets & Vests

Menswear • Fashion
• Sports & Casual wear
• Basics & Essentials
• Coats, Jackets & Vests
Childrenswear • Clothing
• Socks
Lambskin Leather Goods • Handbags
• Wallets
• Purses
Homewares • Wool filled Quilts
• Wool Under Blankets
• Throw Rugs & Blankets
• Sheepskins
Footwear • UGG Boots
• Slippers
Accessories • Underwear
• Socks
Sheepskin Clothing • Sheepskin jackets
• Sheepskin vests
• Hats & Gloves
Skincare • Lanolin